A 27-year veteran of the music business, Kim Fowler founded Two Dog Media in 2007 after serving eight years as VP of Artist and Media Relations at Sugar Hill Records, the premier independent label for American roots music. Kim created and implemented national media campaigns for Sugar Hill’s eclectic roster that included Dolly Parton, Nickel Creek, Tim O’Brien, Scott Miller, Sonny Landreth, Guy Clark, and Allison Moorer — to name a few. Kim was the creative director for Sugar Hill’s music videos and handled all aspects of the press and video campaigns for Dolly Parton’s series of critically acclaimed bluegrass and acoustic albums, which garnered two Grammy awards.
Kim was a leader (in both publicity and marketing) in the rise of Grammy-winning Nickel Creek, who were named “music innovators for the new millennium” by Time Magazine in 2000, and featured in The New York Times, Entertainment Weekly, Rolling Stone, Conan, Leno and more. The band went on to sell two million albums and achieved a host of other successes over the eight years Fowler worked with them (including several #1 videos on CMT). Nickel Creek was Two Dog Media’s first client.
Kim started her career in 1990 at Mercury Records in the marketing department and progressed over the next seven years to be Director of Publicity. She also spent two years at Network Ink as a senior publicist; and was Director of Publicity for Rising Tide Records, helmed by Ken Levitan for Universal Music Group.
Two Dog Media’s recent clients include Ann Arbor’s “The Ark” 50th Anniversary, Michael Dean Damron (New York Times Review), (Dale Bradley (New York Times Review). As well as Underhill Rose, Authentic Cajun Band The Revelers (who were nominated for a Grammy), and Operation Song – Songwriting for Active Military and Veterans.
Previous clients include the band Marah, Red House Records, Ruth Moody, Lori McKenna, The Americana Music Association, Guy Clark, and Kelly Joe Phelps. As well as Black Hen Records, Dualtone Music, The Brothers Comatose and the Mercyland album (Civil Wars, Carolina Chocolate Drops, Emmylou Harris, Buddy Miller and more). Other clients include Eric Church, Chris Thile, EMI, Matraca Berg, Colin Hay, Compass Records, Amanda Shires, Sugar Hill Records, Lew Card and Shannon McNally.